"After working with Woocom for 9 months we did $5 million in sales. We are now a $15 million dollars a year business and I put a large part of this down to our web marketing strategy."
Trojan Fitness has been with Woocom for many years and with close optimisation of their site’s performance has delivered increases in organic search traffic year on year.
Organic search traffic from January to June 2014 was 23,769 visits; 46% higher than the same time last year (16,229) and 92% higher than previous (12,363).
Additionally, website load on mobile devices was optimised and resulted in a dramatic decrease of Mobile bounce rate. Bounce rate on iPhones went from 73% to 42% after the launch of their responsive website.
Clementine Design Sleepwear came to us in a challenging situation because they were facing competition from big name brands like Myer, David Jones, Target, Peter Alexander, Victoria Secret, Deshabille, and Bras N Things.
With careful selection of keywords targeted to Clementine Sleepwear’s target clientele, we were able to focus more energy on keywords that would get conversions. Their SEO efforts are now starting to pay off with a 111% increase in Organic Traffic in 3 months (1,842 visits vs 872). They are now ranking alongside and sometimes higher than the big brand names listed above.
During our search engine optimisation of Modern Home Improvers, changes in the search landscape led to some opportunities to further refine the on-site experience and crawlability of the site. We were also able to quickly take advantage of another service offering that brought a large extra volume of traffic to the site.
Before our update traffic was averaging 170 Organic visits per week. After our update in January 2014, and the site was consistently maintaining an average of 293 Organic visits per week. It has improved since.