Monday, 09 November 2015 00:00

How to Get Your Online Store Ready for the Holiday Season

Ecommerce sales are not just big business in Australia - they are HUGE. Online shopping is poised to rake in nearly 5 percent of the total retail-based sales nationwide for 2015 - and the holiday shopping season hasn't even arrived yet.
Sunday, 01 November 2015 00:00

What percentage of my gross revenue should I be spending on marketing?

Well it’s an interesting question and one that I was recently asked by a potential client. The last time  I looked it was around 5%. The problem is that most SME businesses and start-ups fail to understand the importance of setting a marketing budget. Unfortunately it’s often overseen and also…
Tuesday, 13 May 2014 05:49

Want to be a part of a world record attempt? Well, for as little as $20 you can!

Woocom is pleased to support our very own Rosco McGlashan from Aussie Invader in his new mission - to raise money to fund the construction of the all-important Tailfin needed to achieve the World Land Speed record of 1000mph.
Friday, 21 March 2014 01:05

The Privacy act changes and what they mean to you

You may have seen in the news lately that some changes have been made to The Privacy Act (on March 12th) which you need to be aware of as any breach to the Act could have financial consequences and potentially also harm your business reputation.
Thursday, 07 November 2013 00:47

Traditional vs. Digital Marketing

As a business decision maker, I'm sure by now you've received your fair share of sales professionals call you wanting to talk about ways to promote your business through their product. Whether it's a Digital or Traditional format, the debate rages on between which one is better.